DIY today is more than a hobby – it’s a lifestyle rooted in creativity, individuality, and mindful making. At ShowStoppers @ IFA, Cricut unveils its latest smart cutting machines: the Cricut Maker 4 and Explore 4, designed to empower anyone to bring their ideas to life with precision and personality.

Cricut Maker 4 works with over 300 materials – and it doesn’t just cut. It writes, engraves, debosses, scores, and beyond, with impressive speed and accuracy. Cricut Explore 4 is made for everyday creativity, delivering fast, flawless results. One standout feature: Print Then Cut – you print your design with a standard inkjet printer, then the Cricut precisely cuts it out for custom stickers, labels, or packaging. Both machines now support exciting new materials, like flocked iron-on and shimmer vinyl, unlocking even more ways to personalize.

No design experience? No problem. Everything runs through Cricut Design Space – our free, intuitive app for desktop and mobile. With access to thousands free design assets and projects, getting started is easy and the possibilities are endless.

Cricut proves that everyone is creative. With the right tools, DIY becomes a digital playground – making the Cricut booth at this year’s IFA a must-see for design lovers, tech fans, and anyone who believes the best things are the ones you make yourself.